Latest Articles


The Truth About Ethical Sales Cultures and Why It Matters - Integrity Solutions

Last updated: 07/25/2019

There’s no shortage of people talking and writing about ethics, values and integrity in business today. But all that talk doesn’t always translate into significant change back...

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The Coolest New UI Features In Android O

Last updated: 07/25/2019

The Coolest New UI Features In Android O By Katharine Schwab 4 minute Read Yesterday, at the first day of its annual developer conference I/O, Google cited a staggering number:...

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How to Choose the Right Social Media and Digital Marketing Goals and KPIs

Last updated: 07/24/2019

How to Choose the Right Social Media and Digital Marketing Goals and KPIs Have you been spinning your wheels trying to utilize social media to grow your business? Do you feel...

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Where will the media take us next?

Last updated: 07/24/2019

Since the first story was carved on a rock, media pundits have explained that they have simply given people what they want, reporting the best they can on what’s...

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New Automation Problem: Workers Might Not Tell You They're Not Working

Last updated: 07/24/2019

It's a rare company today that doesn't use some degree of automation--leaders know it can save money and free workers to do more creative taskstechnology still can't handle. But...

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8 Things We Learned At Accelerate18 About Tech, Marketing and Sales

Last updated: 07/24/2019

The Accelerate business growth summit hosted by InsideSales.com was a wrap last week, brining three full days of learning, networking and playing to and end.Over 400 attendees...

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Why Puffery Is Bad for Your Brand Reputation

Last updated: 07/24/2019

As marketers, we’re expected to create a certain level of interest around the brands we promote or represent. We can do this by fixing certain negative perceptions, promoting...

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8 Digital Marketing Tips to Expand YourBrand Presence and Reach

Last updated: 07/23/2019

How can you convert prospects, turn them into loyal customers if you haven’t met them? There are a lot of talks these days about the importance of conversions and engagement,...

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What You Can Do With Refined Mobile App User Segmentation

Last updated: 07/23/2019

What do your mobile app user segmentation strategy look like? Are your segments based on deep insights and custom persona segments, or are you segmenting users based on just...

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4 Loyalty Marketing Strategies to Keep Your Customers Happier, Longer

Last updated: 07/23/2019

Imagine this: You have a nice ecommerce store with your digital marketing efforts focusing on bring in new leads. Your website has clear calls to action with the occasional...

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How Employee Advocacy on Social Media Helps Gain Customers

Last updated: 07/23/2019

Many companies have embraced content marketing and have had degrees of success with it. Every month I talk to a handful of businesses about their social media marketing...

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The 7 Hottest Digital Marketing Trends to Follow

Last updated: 07/23/2019

Every year, new digital trends emerge in the marketing sphere. What worked a couple of years ago in your marketing strategy might not work for you this year. That’s why...

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