Latest Articles


Why Marketers Need to Push for Inclusivity in Music

Last updated: 07/30/2019

Women are increasingly demanding a seat at the table. This cultural shift means marketers need to rethink female representation in their marketing to general audiences,...

Read full article


Advertisers Need to Pay More Attention to the Weather When Planning Campaigns

Last updated: 07/30/2019

Advertisers have got a lot to think about. For one thing, trends are constantly shifting in terms of the creative that resonates most with audiences as well as the types of...

Read full article


What is Digital Marketing: The Ultimate Guide

Last updated: 07/29/2019

Customers are online throughout the day and they interact with each other and with brands across channels via multiple devices.That is why, brands are striving to have...

Read full article


Facebook Advertising Mistakes That Will Cost You

Last updated: 07/29/2019

If you’ve spent any time on Facebook or Instagram ads, you’ve made mistakes—we all have. The strategy of testing different ad types, audiences, and more is designed for you to...

Read full article


10 Ways to go from SDR to AE in 12 Months

Last updated: 07/29/2019

Salespeople are always looking for ways to shortcut success. Some get lucky, but luck can’t be relied on consistently. The following ten attributes are ways to differentiate...

Read full article


How to increase website traffic with existing content

Last updated: 07/29/2019

You worked hard to produce the content that you already have. Now let’s take a look at how to increase website traffic by reusing, repackaging and recycling that existing...

Read full article


How to Get More Facebook Reviews (without even asking) - Socially Sorted

Last updated: 07/29/2019

Do you want more Facebook Reviews? If so (and I hope so) then listen up.  In this post, I’ll share how to get more Facebook Reviews without asking for them (especially if you...

Read full article


10 Tips for Building an Effective Business Website

Last updated: 07/28/2019

Thanks to the Internet, it’s possible for any SMB (small or medium business) to build a great website and capture a slice of the market. Your business website offers your...

Read full article


The Rise of Artificial Intelligence in Marketing

Last updated: 07/28/2019

It wasn’t that long ago that we heard about things like Artificial Intelligence and relegated it to Sci-Fi movies and that just-out-of-reach-future.  Now it’s a reality....

Read full article


10 Simple Steps to Create a Great Event Marketing Plan | Marketing Insider Group

Last updated: 07/28/2019

We’ll admit—it’s a challenge to put together an event. But, if you break down the process into simple steps, you can have an event marketing plan that will not only ease your...

Read full article


Are Sales Enablement Technologies Failing to Deliver Results?

Last updated: 07/28/2019

Sales enablement is booming. According to a 2017 survey of sales organizations conducted by CSO Insights, 59.2% of the respondents had a dedicated sales enablement function....

Read full article


How to Properly Use Hashtags for Social Media Marketing

Last updated: 07/28/2019

Hashtags are useful for helping people discover your social media posts. Twitter was one of the first social networking sites to make good use of hashtags. But, they’re now an...

Read full article